The Immortalize Yourself Facebook application allows fans to make an exclusive interactive Season 4 video starring themselves, their friends, and their favorite True Blood characters. Since launch, over 90,000 videos have been created and shared by Truebies.
Fans sign up to receive a weekly call from a different True Blood cast member all season long. The app allows fans to opt-in to the calls, as well as RSVP for Sunday’s premiere.
Fans are invited to “show their true colors” by applying a Season 4 banner across their profile pages with the official Profile Layout app.
The True Blood Facebook page can be found at http://facebook.com/trueblood. Fans of the series also engage with the official True Blood Twitter profile 365 days a year, 24 hours a day at http://twitter.com/truebloodhbo.